Shopping Tips
How to Tell If a Discount Is Real (and When a ‘Sale’ Is Just Theatre)
Reference prices, anchoring and 'was/now' tags are designed to make you feel clever. Here is the five-minute check we run before trusting any sale price.
Tag
Tag: pricing
Shopping Tips
Free Shipping Thresholds Are Costing You Money – Here’s the Maths
Adding a $12 item to reach a $50 free-shipping threshold is only a win if you would have bought it anyway. Most of the time, you wouldn't.
Industry Insights
Dynamic Pricing: Why the Price Changed While You Were Thinking About It
Algorithms reprice millions of products every hour based on demand, competition and stock. It is not personal - mostly. Here is what moves prices and how to stay ahead.